Private Online Pro Shop

Your online pro shop carries everything — and stocks nothing.

A white-labeled, members-only shop for your club. Every brand your members want, your crest on every order, billed straight to their account — with zero capital and zero inventory risk.

Zero inventory, zero risk — live in days
the-laurel.membersonly.shop
Holderness & Bourne

Rutherford Shirt

$125
Greyson

Heritage Cap

$45
Ralph Lauren RLX

Performance ¼-Zip

$130
Sun Day Red

Tiger Polo

$110
Fairway & Greene

Tailored Trouser

$145
Winston

Rivington Dress

$148
Pro shop revenue · June
$12,480
↗ $6,240 profit
Billed to member accounts · 68 orders
Purchase order · auto-sent
PO #4821 → Holderness & Bourne
Rutherford Shirt · M · crest: left chest, full color
Emailed to the brand · drop-ships direct
Connected brands
HBGRRLFGWN+7
12 brands · one shared pool
The brands your members already want

Why we built it

Your pro shop floor, protected. Your catalog, unlimited — sell your shelves in the store, and every brand your members want online, with nothing new to stock.

A storefront that feels like your club

Your brand. Your URL. Your shop.

A complete member storefront, shaped around your identity and ready to share from day one.

01Your brand
The Laurel crest
The Laurel

Club identity applied

02Your URL
the-laurel.membersonly.shop
the-laurel.membersonly.shop
The Laurel online pro shop with branded golf apparel
03Your shop

86 products4 connected brands

Ready for members

How it flows

From shared catalog to member order.

Brands sync inventory. Your club curates the storefront. Members shop.

01
Sync

Brands stay connected

Brands sync products and inventory so your catalog always stays current.

139 products
Connected
163 products
Connected
96 products
Connected
• 12 products synced today
02
Curate

The Laurel chooses the assortment

Your team selects which products appear on the club storefront.

Storefront updated
THE LAUREL
Bag (0)
✓ Added
Holderness & Bourne

Rutherford Polo

$125
✓ Added
Sun Day Red

Tiger Polo

$110
✓ Added
Ralph Lauren RLX

Performance ¼-Zip

$130
03
Shop

Members purchase through the club

Members place orders through the club — crest included, billed to their account.

LIVE68 orders today
CM
Caroline M.
Crest included · billed to member account
Tiger Polo2m
JW
James W.
Rutherford Polo6m
Why clubs choose us

The pro shop, reinvented around the member.

No back room full of unsold stock. No cards at the counter. Just the club's brands, the club's crest, billed the club's way.

Rutherford Polo
Vista Blue
$125
Select a size
Add your crest
Member account
$125.00✓ Approved

Zero inventory, zero risk

Brands hold the stock and ship direct from one shared pool — the club never buys a unit, marks one down, or oversells the last one.

0 units held

The crest, included

Every garment is embroidered with your club's crest — chosen and previewed by the member at checkout, priced in, never a surcharge.

Included on every item

Billed to the member account

Members charge to their account — no cards at checkout — and every order exports straight into the club's billing system.

No card required

A catalog beyond the shelf

Carry every brand and size your members want without a square foot of storage.

Unmistakably your club

White-labeled to your logo, colors, and crest — members shop the club, not a marketplace.

Sales on your terms

Run a member sale, seasonal markdown, or event promo whenever it suits the club.

Members-only drops

Release limited pieces online only — reward the members who shop first.

Built to back the pro shop

We pull any SKU you keep at the counter, so online complements the pro shop, not competes.

A locker for every member

Saved sizes, favorite brands, order history, and one-tap reorders.

Members shouldn’t have to leave the club to find what they want — and the club should never gamble to carry it.
Member intelligence

Know every member
like your best regular.

Each order quietly builds a useful picture of fit, taste, and history — ready whenever your team needs it.

Fit rememberedTaste understoodHistory together
Explore the member view
EP
Eleanor P.Active

Locker profile

Updated automatically

Prefers classic performance polos, familiar fits, and cool tones.

Preferred brand
H&B
Saved fit
L
Palette
Profile refined after latest order
Today
Setup
Live
The Laurel Live
Shop controls
New arrivals12 selected
Members-only dropsScheduled
Order handlingAutomatic
Everything is up to dateNow
Days, not months

We set it up. You decide how it runs.

Launch in days, then stay hands-on or let the routine work happen quietly in the background.

Store builtCatalog connectedCrest prepared
See how setup works
Crest customization

Your crest, exactly their way.

Members choose the design, placement, and thread treatment — then preview it directly on the garment before ordering. Every piece arrives stitched and ready to wear, with customization included.

Photoreal preview

Shown on the actual garment

Member’s choice

Design, placement, and thread

Included

No setup fee or surcharge

Ready when you are

See your club’s pro shop, live.

We’ll stand up a branded storefront with your crest and a curated brand or two — so you see exactly what your members would.

Book a demo